Seize Control of Your Brand: Introducing Medialake's Revolutionary Rights Management
Take Back Control of Your Marketing Assets: Why Every Brand Needs Medialake
Latest Whitepapers
How Content Data Platforms will unlock AI & future proof organisations
Content in its most basic form is just data, e.g. 1’s and 0’s. It represents significant long-term value in the age of AI. The problem: it's everywhere and organisations face unprecedented challenges to capture and convert it into one of their most valuable long-term assets.
The Content Conundrum: What industry leaders at DAM NYC are thinking about
Organizations are grappling with the 'content conundrum’. How to manage the ever-expanding digital universe of content and what strategic importance should it play?
We surveyed marketing leaders at DAM New York, identifying the biggest challenges and pain points in managing their brand's content ecosystem - with interesting results.
About ‘Decoded’
Forget armchairs, we dive into the real! Decoded cracks open the messy details of AI, media management & content data, highlighting valuable knowledge through actionable articles. So ditch the hype, join industry experts, and explore the impacts of AI and innovation hand-in-hand. Our mission is that you leave here smarter and more inspired each and every time.
Interesting stats
Data & AI are an unstoppable force
3.5 Billion AI models will be in use by 2026
3.5 Trillion images taken in the world
90% of data was created in the last 2 years
Guest Writers
Deborah Womack
Award-Winning Data-Driven Marketing Leader
Darren Goode
Global Marketing Leader
David Granger
Content Marketing Leader
David Parker
Marketing and Digital Leader
David Russel
Marketing Communication Expert
Janet Markwick
Commercial Operations Expert
Nicola Hartley
Founder and CEO of Mint & Co
Henry Priestley
Partner at Russells