--- title: Medialake AI | Blog | Marketing description: Marketing | The latest articles, news and updates from Medialake --- [Skip to content](https://blog.medialake.ai/tag/marketing/page/1#main-content) [![medialake insider](https://blog.medialake.ai/hubfs/company-logo/medialake-insider-logo.png "medialake insider")](https://blog.medialake.ai/) [Home](https://medialake.ai/) [medialake.ai](https://medialake.ai/) Search - There are no suggestions because the search field is empty. - [Marketing](https://blog.medialake.ai/tag/marketing) - [Technology](https://blog.medialake.ai/tag/technology) - [Business](https://blog.medialake.ai/tag/business) - [AI News](https://blog.medialake.ai/tag/ai-news) - [Featured](https://blog.medialake.ai/tag/featured) - [Product Updates](https://blog.medialake.ai/tag/product-updates) ![medialake insider](https://blog.medialake.ai/hs-fs/hubfs/company-logo/medialake-insider-logo.png?width=1326&name=medialake-insider-logo.png "medialake insider") [Home](https://medialake.ai/) [medialake.ai](https://medialake.ai/) Search - There are no suggestions because the search field is empty. - [Marketing](https://blog.medialake.ai/tag/marketing) - [Technology](https://blog.medialake.ai/tag/technology) - [Business](https://blog.medialake.ai/tag/business) - [AI News](https://blog.medialake.ai/tag/ai-news) - [Featured](https://blog.medialake.ai/tag/featured) - [Product Updates](https://blog.medialake.ai/tag/product-updates) ## marketing [![](https://blog.medialake.ai/hubfs/IMG_1183.jpg)](https://blog.medialake.ai/dont-burn-the-house-down-rethinking-visibility-in-creative-operations-highlights-from-creative-ops-2025-london) [Marketing](https://blog.medialake.ai/tag/marketing) [Production](https://blog.medialake.ai/tag/production) [Featured](https://blog.medialake.ai/tag/featured) [AI News](https://blog.medialake.ai/tag/ai-news) 4 minutes read ## [“Don't Burn the House Down”: Rethinking Visibility in Creative Operations – Highlights from Creative Ops 2025 London](https://blog.medialake.ai/dont-burn-the-house-down-rethinking-visibility-in-creative-operations-highlights-from-creative-ops-2025-london) ![Richard Wilson](https://blog.medialake.ai/hubfs/RW%20Headshot%201%20Zoom%20Low%20Res%20PNG.png) [Richard Wilson](https://blog.medialake.ai/author/richard-wilson) April 15, 2025 [![](https://blog.medialake.ai/hubfs/60%25%20Thumbnail.png)](https://blog.medialake.ai/is-60-of-your-creative-work-going-unused) [Marketing](https://blog.medialake.ai/tag/marketing) [Production](https://blog.medialake.ai/tag/production) [Opinion](https://blog.medialake.ai/tag/opinion) 2 minutes read ## [Is 60% of Your Creative Work Going Unused?](https://blog.medialake.ai/is-60-of-your-creative-work-going-unused) ![Scott Smith](https://blog.medialake.ai/hubfs/Screenshot%202025-04-10%20at%2013.46.16.png) [Scott Smith](https://blog.medialake.ai/author/scott-smith) April 10, 2025 [![](https://blog.medialake.ai/hubfs/iStock-1409451746%20(1).jpg)](https://blog.medialake.ai/is-your-utilization-on-point) [Marketing](https://blog.medialake.ai/tag/marketing) [Featured](https://blog.medialake.ai/tag/featured) 2 minutes read ## [Is Your Utilization on Point?](https://blog.medialake.ai/is-your-utilization-on-point) ![Medialake](https://blog.medialake.ai/hubfs/Sq.png) [Medialake](https://blog.medialake.ai/author/medialake) March 31, 2025 [![](https://blog.medialake.ai/hubfs/sfcs.jpg)](https://blog.medialake.ai/creative-visibility-starts-with-tech-not-templates) [Marketing](https://blog.medialake.ai/tag/marketing) 1 minutes read ## [Creative Visibility Starts with Tech, Not Templates](https://blog.medialake.ai/creative-visibility-starts-with-tech-not-templates) ![Medialake](https://blog.medialake.ai/hubfs/Sq.png) [Medialake](https://blog.medialake.ai/author/medialake) March 31, 2025 [![](https://blog.medialake.ai/hubfs/iStock-1393858554.jpg)](https://blog.medialake.ai/why-structured-data-is-the-key-to-marketings-revenue-revolution) [Marketing](https://blog.medialake.ai/tag/marketing) [Business](https://blog.medialake.ai/tag/business) 2 minutes read ## [Why Structured Data is the Key to Marketing’s Revenue Revolution](https://blog.medialake.ai/why-structured-data-is-the-key-to-marketings-revenue-revolution) ![Richard Wilson](https://blog.medialake.ai/hubfs/RW%20Headshot%201%20Zoom%20Low%20Res%20PNG.png) [Richard Wilson](https://blog.medialake.ai/author/richard-wilson) January 15, 2025 [![](https://blog.medialake.ai/hubfs/pexels-tara-winstead-8386365.jpg)](https://blog.medialake.ai/the-true-cost-of-ai-adoption-wasted-data-wasted-dollars) [Marketing](https://blog.medialake.ai/tag/marketing) [Business](https://blog.medialake.ai/tag/business) [AI News](https://blog.medialake.ai/tag/ai-news) 2 minutes read ## [The True Cost of AI Adoption: Wasted Data, Wasted Dollars](https://blog.medialake.ai/the-true-cost-of-ai-adoption-wasted-data-wasted-dollars) ![Richard Wilson](https://blog.medialake.ai/hubfs/RW%20Headshot%201%20Zoom%20Low%20Res%20PNG.png) [Richard Wilson](https://blog.medialake.ai/author/richard-wilson) January 13, 2025 [![](https://blog.medialake.ai/hubfs/iStock-1527609067.jpg)](https://blog.medialake.ai/from-chaos-to-clarity-how-martech-unification-makes-cmos-shine-in-the-boardroom) [Marketing](https://blog.medialake.ai/tag/marketing) [Business](https://blog.medialake.ai/tag/business) [Management](https://blog.medialake.ai/tag/management) [AI News](https://blog.medialake.ai/tag/ai-news) 3 minutes read ## [Rock the boardroom: How Martech Unification Makes CMOs Shine](https://blog.medialake.ai/from-chaos-to-clarity-how-martech-unification-makes-cmos-shine-in-the-boardroom) ![Richard Wilson](https://blog.medialake.ai/hubfs/RW%20Headshot%201%20Zoom%20Low%20Res%20PNG.png) [Richard Wilson](https://blog.medialake.ai/author/richard-wilson) January 13, 2025 [![](https://blog.medialake.ai/hubfs/The-year-in-AI-thumbnail-1.png)](https://blog.medialake.ai/the-year-in-ai-and-trends-for-2025) [Marketing](https://blog.medialake.ai/tag/marketing) [Business](https://blog.medialake.ai/tag/business) 2 minutes read ## [The Year in AI and Trends for 2025](https://blog.medialake.ai/the-year-in-ai-and-trends-for-2025) ![Richard Wilson](https://blog.medialake.ai/hubfs/RW%20Headshot%201%20Zoom%20Low%20Res%20PNG.png) [Richard Wilson](https://blog.medialake.ai/author/richard-wilson) December 10, 2024 [![](https://blog.medialake.ai/hubfs/is1.jpg)](https://blog.medialake.ai/why-visibility-matters-unlocking-efficiency-control-and-transformation-in-enterprise-marketing) [Marketing](https://blog.medialake.ai/tag/marketing) [Business](https://blog.medialake.ai/tag/business) 4 minutes read ## [Why Visibility Matters: Unlocking Efficiency, Control, and Transformation in Enterprise Marketing](https://blog.medialake.ai/why-visibility-matters-unlocking-efficiency-control-and-transformation-in-enterprise-marketing) ![Richard Wilson](https://blog.medialake.ai/hubfs/RW%20Headshot%201%20Zoom%20Low%20Res%20PNG.png) [Richard Wilson](https://blog.medialake.ai/author/richard-wilson) October 3, 2024 [![](https://blog.medialake.ai/hubfs/iStock-1835149132.jpg)](https://blog.medialake.ai/streamline-your-content) [Marketing](https://blog.medialake.ai/tag/marketing) 3 minutes read ## [Is your Marketing Budget working for you or full of wooden dollars?](https://blog.medialake.ai/streamline-your-content) ![Janet Markwick](https://blog.medialake.ai/hubfs/social%20post%20bg.png) [Janet Markwick](https://blog.medialake.ai/author/janet-markwick-1) August 22, 2024 [![](https://blog.medialake.ai/hubfs/qwwq.jpg)](https://blog.medialake.ai/marketing-asset-software) [Marketing](https://blog.medialake.ai/tag/marketing) 2 minutes read ## 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